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Kinder Surprise and PAW Patrol Team Up for Egg-citing New Adventure



Kinder Surprise has announced an exciting new collaboration with
PAW Patrol® — marking the first licensed character partnership in Kinder’s 50-year history.

This special edition collaboration makes room on pack for Adventure Bay’s beloved rescue heroes — the PAW Patrol! The iconic hollow egg, crafted from smooth milk chocolate with a creamy white chocolate interior, now comes with an extra surprise to discover: a hero PAW Patrol toy hidden inside.

As a top preschool toy franchise and children’s show, PAW Patrol adds even more fun and adventure to Kinder’s signature playtime experience.

Delighting families and PAW Patrol fans, there are eight of Adventure Bay’s heroic pups to collect — from the ever-brave Chase and enthusiastic Marshall, to the dependable Skye and playful Rubble, plus more.


“We’re thrilled to partner with PAW Patrol, one of the most beloved shows for families with young children,” says Kinder ANZ Marketing Manager, Antony Foulet. “This collaboration brings together Kinder’s delicious chocolate and the adventurous spirit of PAW Patrol, creating magical moments and sparking curiosity, imagination and play.”

The Kinder x PAW Patrol partnership offers the perfect mix of play, imagination and chocolate, launching alongside the arrival of the new season of PAW Patrol on Paramount+. Premiering on October 4, this season brings a fresh wave of adventures to screens across Australia, as the heroic pups tackle daring rescues and high-stakes missions around Adventure Bay — all while celebrating teamwork, problem-solving and that tail-wagging fun fans know and love.

Kinder Surprise’s PAW Patrol egg range is available now from major grocery retailers and convenience stores nationwide.

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